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Show 89 – Time Efficiency

The biggest challenge for taking on board and owned media approach is to commit time.

We haven’t yet evolved to handle all this stuff that is in front of us. The information that is presented in front of us, the quantity we consume and the speed at which we consume it is far greater than it was a generation ago.

I find that blocking time during my week is the only way in which things get done.

Time efficiency is huge, if you don’t become disciplined then the content you create will never offer anything new, you start to look the same as everybody else and your audience will drift elsewhere.

It’s the last show in our ‘Resource’ section. 30 minutes on time efficiency, lets do it.


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