Show 92 – Promise
Why make outlandish big promises, you know you’ll have to work harder to keep it. It is easier to make smaller promises instead for your audience.
To hold back on a promise for your audience, is to deprive them of something that they expected from you. At the end of the day, business is all about belonging.
For instance, anyone that signs up to You Are The Media receives one email every Thursday morning. I have to live up to that, otherwise people won’t come back.
What are the promises you are making, and what is the reality of what is delivered?
We are coming to the half way point of the 2016 Growth Schedule and the penultimate show in our whole ‘Process’ category.
30 minutes for the run, the walk, the sitting down, the head.