Conference.

Trevor Young

The PR Warrior

Trevor is a prominent speaker on the ability for people to own their own media space. In 2019 he published Content Marketing for PR.

Trevor’s focus is for people and businesses to harness the power of public relations and content marketing to build recognition, influence and credibility.

Why is Trevor talking at the You Are The Media Conference 2020?

Trevor is going to be heading over from Melbourne to Bournemouth and over the past few years has built close ties with the You Are The Media community.

With the release of his book, it provides the opportunity to share with you what you need to do to be recognised and respected in your marketplace today.

Jessica Dante

Love & London

Love and London helps people discover what London is all about. Jessica moved from the US to London and is a pillar of support for visitors to have the trip of a lifetime.

Jessica has a successful YouTube channel and built her audience over time by a consistent message and crystal clear and who she was targeting.

Why is Jessica talking at the You Are The Media Conference 2020?

Jessica knows what it takes to build an audience via video content. In a You Are The Media Podcast episode (you can listen here), Jessica shares what it takes for Love & London to work.  Jessica will share what you need to do to find consistency with your message.

John Espirian

From The LinkedIn Sofa On The YATM Podcast

John Espirian is the voice in the middle of the You Are The Media Podcast

John’s LinkedIn Sofa is the highlight for many people and has included gems such as how you to make captions work for you, how SEO works on LinkedIn and also when is the best time to post.

Why is John talking at the You Are The Media Conference 2020?

Each year, the You Are The Media Conference has its community champion.  John takes to the stage as this years champion for his work on the podcast and is a well known face (and voice) to many. John will share with you what you need to do to make LinkedIn your organic friend, where the time you invest helps position you as an authority in your marketplace.

Kevin Gibbons

Re:Signal

Kevin Gibbons is founder and CEO of Re:signal – a SEO and content marketing agency in London.

Kevin was named search personality of the year at the UK Search Awards (2018) and listed in BIMA’s top 100 people shaping the digital industry (CEO and leaders category) in 2019. He is also a columnist writer at Econsultancy, Search Engine Watch, The Drum, Fast Company and Search Engine Land.

Why is Kevin talking at the You Are The Media Conference 2020?

When it comes to being found with your content efforts, getting your SEO in a strong place sits well with distributing your message to those people who stand beside you. Let’s get the best in the business down to the seaside.

Dr Sally Eaves

Author of ‘The Edge of Disruption’

Sally brings a depth of experience from both Chief Executive Officer and Chief Technology Officer roles, as a Professor in Advanced Technologies and as Global Strategic Advisor. Sally also works alongside the United Nations.

Sally is recognised as the ‘torchbearer for ethical tech’ and how we can use technology for good. She works globally with disruptors, governments, academia and leading corporate institutions to apply her expertise for achieving sustainable competitive advantage alongside purpose-driven change.

Why is Sally talking at the You Are The Media Conference 2020?

Sally was a guest at a YATM Lunch Club in 2019. We delved into the importance of belonging and how tech can support community and not become a one-off exercise. Sally represents what businesses can do to have a closer attachment to the towns and cities they are part of.  She is proving this around the world.

Mark Masters

The ID Group

You Are The Media started back in 2013 as a weekly email. It is still here, alongside a host of online and offline activity.

If you are looking to sell to an audience, you have to build your audience first. The whole foundation of You Are The Media has been the weekly email.

Mark is going to share with you, what you can put in place to build a loyal audience when your enewsletter is centred on the letter, not just the news. You don’t need to be spending money to capture someones attention, when others can pay you attention.

It can be done, You Are The Media is living proof.

Jon Burkhart

TBC London

Jon Burkhart’s Closing Beernote is now part of the You Are The Media Conference tradition.

When it comes to the end of conference, there is such a thing as being ‘conferenced out.’ The relates to the lethargy of just concentrating for the whole day and feeling drained towards the end. Having another speaker, when you know the end is approaching can result in dwindling attention.

Imagine you are coming to the end of a book and John is going to sum up the day of learning, the key themes raised and make sure end the day with a spring in your step and a drink in your hand.